Last Year, Electronic Arts needed a big association after Lucasfilm decided to strip EA from being an exclusive Star Wars game maker and found some “exclusivity” air thanks to Marvel, who already green-lighted an original Iron Man game as a first product of their joint venture.
Just last week, a Sega executive announced that the Japanese gaming veteran was actually scaling back all Web3 and NFT gaming projects so that it could do it without violating any previous agreement.
Reminding you all that 343 Industries are the current developers of Halo but NOT the original makers, as Bungie and Microsoft decided to part ways in the late 2000’s and the condition is that Microsoft was to keep Halo as a franchise.
I believe that this past weekend was a big opportunity to Twitch to reestablish connection with its streaming community after some difficult months with both competition and streamers unhappy.