A Deep Dive into the Pokémon Presents – July 22, 2025

The latest Pokémon Presents showcased a wealth of announcements spanning new games, expansions, media projects, live events, and ongoing updates across the entire Pokémon ecosystem. This deep dive unpacks every reveal, highlights key features, and examines what trainers can look forward to through late 2025 and beyond.

Major Game Announcements

Pokémon Legends: Z-A

Pokémon Legends: Z-A received its most comprehensive gameplay overview yet, spotlighting a newly discovered Mega-Evolved Dragonite with ornate wing-head frills and a pearlescent tail gem. Trainers will explore Lumiose City by day—making side-quests for characters like fashion designer Naveen and Research Lab director Mable—and compete in the nighttime Z-A Royale against rivals like Corbeau of the Rust Syndicate. Preorders for both Switch and Switch 2 editions are open now, with an early-purchase bonus featuring a Ralts holding a Gardevoirite Mega Stone for unleashing Mega Gardevoir’s full power.

Pokémon Champions

Pokémon Champions, slated for a 2026 release on Nintendo Switch, iOS, and Android, promises an action-focused spin on the battle experience. Players can recruit Pokémon via Poké Home compatibility, train them with streamlined touch-based mechanics, and challenge opponents in Single or Double Ranked Battles online or Private Battles locally. Three distinct battle modes and two competitive formats cater to both casual and hardcore trainers aiming to hone unique team compositions.

Pokémon Friends

A surprise drop on Switch, iOS, and Android, Pokémon Friends is a cozy-casual puzzle adventure where daily brainteasers reward players with yarn. That yarn fuels the Plush-O-Matic to craft over 150 adorable plushies, which can decorate personal display rooms or be gifted to townsfolk in Think Town. With more than 1,200 puzzles and furniture customization, it’s an ideal unwind for puzzle lovers and plush collectors alike.

Animation and Media

Pokémon Tales: The Misadventures of Sirfetch’d & Pichu

In partnership with Britain’s Aardman Animations, this stop-motion series lands in 2027, following the comedic escapades of Sirfetch’d and Pichu. Aardman co-founder Peter Lord teases a handcrafted aesthetic that brings personality and charm to every frame, offering a fresh narrative lens on the Pokémon world through meticulous puppetry and trademark humor.

Pokémon Concierge

Pokémon Concierge returns with brand-new episodes premiering on Netflix September 4, 2025. The cozy travelogue continues to spotlight trainers and Pokémon forming deep bonds at a seaside inn, blending slice-of-life storytelling with renewed character arcs and guest appearances from fan-favorite species.

Competitive Scene

2025 Pokémon World Championships

From August 15–17, 2025, Anaheim hosts the apex of competitive play for Pokémon Scarlet & Violet video game, Pokémon TCG, Pokémon GO, and Pokémon UNITE. Attendees vie for the Champions’ line, exclusive digital codes (including a Toedscool for Scarlet & Violet), and surprise live-event bonuses, with finals set inside a venue–sized arena for the first time.

Pokémon Trading Card Game: Mega Evolution Expansion

September 26, 2025 sees the return of Mega Evolution in the TCG with a dedicated booster pack. Spotlight cards include special illustration rares Mega Lucario ex, Mega Gardevoir ex, Mega Kangaskhan ex, and the complete evolutionary line culminating in a stunning Mega Venusaur ex card.

Attractions and Experiences

PokéPark KANTO

Japan’s Yomiuriland Amusement Park will debut PokéPark KANTO in early 2026—a 26,000 m² outdoor attraction split between the natural Pokémon Forest, where creatures roam, and Sedge Town, a village environment for interactive shows. Tickets go on sale late 2025, offering fans an immersive foray into living among Pokémon.

Ongoing Game Updates

TitleKey Updates
Pokémon Scarlet & VioletFree Switch 2 upgrade with smoother framerates, new Tera Raid Battles and mass outbreak events, Mystery Gift codes (STRACKSU1T, VTRACKSU1T) for exclusive tracksuit apparel.
Pokémon GOPoké GO Fest 2025: Max Finale (Aug 23–24) featuring Eternatus raids, all previous Max Pokémon returning, and promo code GOFESTMAX for Gigantamax encounters.
Pokémon Masters EXNew sync pair Carmine & Sinistcha available July 28–Sept 5, 2025, plus 3,000 free gems for logging in now.
Pokémon UNITELatios added July 18 and Latias joining Aug 8, 2025, with commemorative code UNITE0722 granting a 3-day Latios license and boost emblems; new Electrode Volleyball mode live now.
Pokémon SleepSeptember 2025 introduces Raikou, Entei, and Suicune research event; Amber Canyon area arriving later this year.
Pokémon Café ReMixCaptain-themed Lapras debuts July 23, plus nautical décor, swashbuckling Alolan Meowth, Totodile, Minccino outfits, and free Jigglypuff summer skin via login.

This July’s Pokémon Presents demonstrated that The Pokémon Company continues to innovate across gaming, animation, competitive play, and real-world experiences. From story-driven RPGs like Legends: Z-A to relaxing puzzles in Pokémon Friends and immersive attractions like PokéPark KANTO, there’s never been a more expansive time to be a Trainer. Stay tuned for release-date reminders and event registrations as we march toward a thrilling second half of 2025.

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