Krafton’s Q3 2025 results show a record-breaking performance, fueled by the enduring success of PUBG: Battlegrounds, the rise of Battlegrounds Mobile India, and strategic expansions into new IPs like Real Cricket 24 and Subnautica 2.
Krafton has reported its highest-ever cumulative performance in Q3 2025, marking a milestone in the company’s financial journey. Revenue surged 21% year-on-year to 870.6 billion KRW ($604.2 million), while operating profit climbed 7.5% to 348.8 billion KRW ($241.9 million). For the first time, Krafton’s year-to-date operating profit surpassed KRW 1 trillion, underscoring the strength of its diversified portfolio.
This achievement reflects not only the company’s AI-first transition but also its ability to leverage cultural collaborations and localized strategies to expand its global footprint.
Key Games Driving Growth
🖥️ PUBG: Battlegrounds (PC & Console)
- PC platforms set new quarterly revenue records, with 29% year-over-year growth.
- The game’s momentum was sustained by collaborations with K-pop icons aespa and G-DRAGON, plus a partnership with Bugatti, blending gaming with lifestyle and entertainment.
- Krafton is preparing for PUBG 2.0, promising expanded modes, user-generated content, and an upgrade to Unreal Engine 5.
📱 Battlegrounds Mobile India (BGMI)
- Achieved a new high in quarterly revenue, thanks to India-exclusive skins and localized service expansions.
- Krafton’s tailored approach to the Indian market highlights the importance of regional strategies in sustaining growth.
- Special events like the Transformers-themed mode and X-Suit progressive skins kept engagement strong.
🏏 Real Cricket 24
- Following Krafton’s acquisition of Nautilus Mobile, the company will take over direct publishing of Real Cricket 24.
- This move strengthens Krafton’s presence in India, where cricket-themed games resonate deeply with local audiences.
🌊 Subnautica 2
- While not yet a revenue driver, Krafton’s positioning of Subnautica 2 under its publishing umbrella signals diversification beyond battle royale.
- The game expands Krafton’s reach into survival and exploration genres, appealing to a broader player base.
Beyond Gaming: Krafton’s AI-First Strategy
Krafton is evolving into an AI-first company, prioritizing artificial intelligence as a central driver of productivity and innovation. This shift aims to:
- Enhance corporate value growth in the mid- to long-term.
- Foster cultural experiences beyond gaming, integrating IP collaborations across entertainment and lifestyle.
- Accelerate synergy across titles, ensuring that PUBG’s ecosystem remains vibrant and interconnected.
Krafton’s Q3 2025 success is more than just numbers—it reflects a strategic balance of global IP strength and localized market focus. By doubling down on PUBG while expanding into culturally resonant titles like Real Cricket 24, Krafton is building a multi-layered portfolio that ensures resilience in a competitive industry.
Highlighted Games Making a Positive Impact:
- PUBG: Battlegrounds – steady global popularity, record PC revenue.
- Battlegrounds Mobile India – localized success, India-exclusive content.
- Real Cricket 24 – strategic expansion into India’s cricket gaming market.
- Subnautica 2 – diversification into survival/exploration genres.
This performance positions Krafton not just as a battle royale powerhouse, but as a cultural and technological innovator ready to shape the next era of gaming.
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